Guide · Updated October 2026

Media Placement Services in PR: How to Get a Guaranteed Feature in the Outlet You Choose Without Hiring an Expensive Agency

By Nic Abelian, founder of AnotherZero

Here's what AnotherZero sells. You pick a news outlet, from over 60. We write a story about your business and why it's better than the competition. You approve every word, with unlimited revisions and rewrites. Then it runs in the outlet you chose within 7 days of your approval, or your money back, for a one-time $97. That's guaranteed media placement.

15,318+ businesses have been featured in the news through AnotherZero, and we want to write a feature about yours, so you can put "As Seen On" on your website the day it runs. AnotherZero is ranked #123 on the 2026 Inc. 5000.

Get Featured For Only $97

*100% Money Back Guarantee

What you get with a $97 media placement

  • The outlet you choose, from over 60, so you know exactly where your story runs before you pay.
  • A custom 800–1,000 word feature, written for you from a 2-minute form, so you never write a word of it.
  • Your first draft within 24–48 hours, so you're reading your story in a day or two.
  • Unlimited revisions and rewrites, and nothing runs until you approve it, so you control every word said about you.
  • Live within 7 days of your approval, or your money back, so the only risk is ours.
  • A do-follow backlink from a high-authority news site, indexed by Google, so buyers, search engines and AI tools find a third-party article about you when they look you up.
  • SEO keyword research, so the article uses the words your customers search.
  • "As Seen On" usage rights, a custom banner and a social media kit, so the As Seen On badge is ready for your website and your socials the day it runs.

You'll have the choice to choose from over 60 different outlets, including USA News, Women's Insider, CEO Times, Women's Magazine, New York Weekly, Biz Weekly, Men's Insider, New York Review, and many more.

When you have the feature, you'll be able to send every prospect a news story about why your business is better. When you have the feature, you'll be able to get rid of the moment a customer looks you up and finds nothing but your own website.

See every step on How It Works →

Media placements that ran: 3 client features you can click

Three of the 15,318+, with the outlet and the date each one ran.

Noah Jenkins, real estate broker, Noah Jenkins Group at SERHANT. Ran in USA News · May 7, 2026 Noah Jenkins of SERHANT. Debuts $1.5M Equestrian Estate In Lincolnton, NC One listing, turned into a news story. He wrote that it "gave the listing meaningful credibility and exposure online."

Chase Dill, CEO, Shipforce, parcel shipping cost optimization Ran in Biz Weekly · July 7, 2026 Why I Left FedEx to Fix Overpriced Shipping A former FedEx rep's story about why his company is better, which is the reason a finance team trusts his offer. He wrote that AnotherZero "helped us get in front of our target audience."

Peter Eugén, self-taught watercolor painter and gallery owner Ran in CEO Times · September 24, 2025 Peter Eugen – Mr. Nobody: From Emptiness to Greatness He wrote: "In just 24 hours, after my featured I sold 3 of my paintings for almost 20K €."

Read what clients say in their own words on the AnotherZero reviews page.

Media placement vs media buying: why a news feature makes your ads work harder

If you searched "media placement" and found ad agencies, it's not your fault. The words mean two different things, and it can be confusing. In advertising, media placement means buying ad space. In PR, it means an article about your business in a news outlet, and that's the kind AnotherZero sells.

Media placement in PR Media buying in advertising
What you buy An article about your business, in a news outlet Ad space on TV, radio, social media, screens or print
What people see A news story about your business Your ad
When you stop paying The article stays published The ad stops running

And a feature makes the ads you already run work harder. Before he founded AnotherZero, Nic Abelian added "As Seen On" logos to his own company, without changing a single ad. Its close rate went from 12.4% to 23.1%, and its Google Ads return went from 1.75x to 18.86x. Can you imagine the size of the raise one row of logos gave him?

How much do media placement services cost?

On the sellers' own pages, a single media placement costs $100 to $5,000, and in BuzzStream's survey the average PR agency retainer is $5,458 a month. AnotherZero's feature is a one-time $97, written for you, in the outlet you choose.

Route What it costs What you get
PR agency retainer $5,458 a month on average (BuzzStream survey) The agency's ongoing effort toward coverage
Digital PR, priced per link $597 average per link, $663 at agencies (BuzzStream survey) A placement that links to your site
Placement marketplace Most placements $100 to $5,000 One listed outlet per purchase
Publisher-access membership $990 to $2,500 a month, plus placements from $495 each A monthly membership, then placements bought one at a time
AnotherZero One time, $97 A custom 800–1,000 word feature in the outlet you choose from 60+, written for you, approved by you, live within 7 days of your approval or your money back

Every other price in that table starts higher than $97. BuzzStream's US respondents averaged $6,154 a month for a retainer. That's the price of 63 features at $97.

A retainer pays for an agency's effort toward coverage. $97 at AnotherZero pays for the coverage itself.

So let me ask you a question. If all the $97 did was put one story about why your business is better in the outlet you picked, would it be worth it to you?

So why is AnotherZero only $97? We publish over 1,000 articles a month, which means direct relationships with editorial teams and rates individual businesses could never access. Lowest price of any PR firm, guaranteed.

What does guaranteed media placement mean, and is it legit?

Guaranteed media placement means a named outlet will run your article, or you get your money back. It's legit when you know the outlet before you pay, you approve the article before it runs, and you get a refund if it doesn't run. That's exactly how AnotherZero works.

We have a philosophy here at AnotherZero that says if we can't get you featured, we don't deserve your money. So every $97 feature comes with four guarantees:

  • Your outlet, within 7 days of your approval, or your money back. You choose the outlet you want from over 60 different options, and we have a 100% money-back guarantee. If we can't get you featured in the outlet of your choice, you get a full refund.
  • Love it, or your money back. We offer unlimited revisions and rewrites, and we have a 100% money-back guarantee. If you're unhappy for any reason, you get a full refund.
  • Lowest price of any PR firm, guaranteed.
  • It stays live. Published indefinitely, and if a placement comes down within the first year, it's replaced free.

Want a press release instead? It's inside the same $97

Got something new to announce? The same $97 covers a press release, written for you, and you choose where it goes: AP, NewsBreak or StreetInsider. Same 100% money-back guarantee. No news? We'll find the angle, and we'll get you published. Press releases are a great way to get into AI, and one of the best ways to get a bunch of As Seen On logos.

Here's the press release vs press feature difference, side by side.

Media placement questions

What is media placement?

In PR, media placement is getting an article about your business published in a news outlet. In advertising, the same words mean buying ad space. Media placement services handle the PR kind: they get the article written and placed for you. AnotherZero writes a custom 800–1,000 word feature about your business. Once you approve it, it runs in the outlet you choose from over 60 within 7 days of your approval, or your money back, for a one-time $97.

Is guaranteed media placement legit?

Yes, when you know the outlet before you pay, you approve the article before it runs, and you get a refund if it doesn't run. That's exactly how AnotherZero works. You choose the outlet you want from over 60 different options, and we have a 100% money-back guarantee. If we can't get you featured in the outlet of your choice, you get a full refund. 15,318+ businesses have been featured this way.

How much do media placement services cost?

On the sellers' own pages, most single placements cost $100 to $5,000, and publisher-access memberships charge $990 to $2,500 a month plus placements from $495 each. BuzzStream's survey of PR sellers found an average of $597 per link and $5,458 a month for an agency retainer. AnotherZero's guaranteed media placement is a one-time $97, with the article written for you and published in the outlet you choose. Lowest price of any PR firm, guaranteed.

What is paid media placement?

Any placement you pay for, instead of pitching a reporter and waiting. The kind worth paying for is one defined article in a named outlet that you approve before it runs. That's what AnotherZero sells, for a one-time $97, live within 7 days of your approval or your money back.

Do I need a media placement agency?

You need one that guarantees the feature. AnotherZero is a media placement agency that does: one story about your business in the outlet you choose, for a one-time $97, live within 7 days of your approval or your money back. The average PR agency retainer was $5,458 a month in BuzzStream's survey. Here's how to get your business in the news.

How long does a media placement take?

Your first draft arrives within 24–48 hours of the 2-minute form. Revise it as many times as you want. Once you approve it, it runs in the outlet you chose within 7 days of your approval, or your money back.

Can I choose the outlet my article runs in?

Yes, you pick it. You'll have the choice to choose from over 60 different outlets, including USA News, Women's Insider, CEO Times, Women's Magazine, New York Weekly, Biz Weekly, Men's Insider, New York Review, and many more. It runs in the one you chose within 7 days of your approval, or your money back.

Do media placements help SEO and show up in AI answers?

Yes. Every AnotherZero feature comes with a do-follow backlink from a high-authority news site, indexed by Google. SEO keyword research makes sure the article uses the words your customers search. And a news article about your business on someone else's site is third-party validation, one more signal search engines and AI tools can use when they recommend businesses. Press releases are a great way to get into AI too, and the same $97 covers one.

What's the difference between media placement and advertising?

Advertising rents space for your ad, and the ad stops when you stop paying. A media placement is an article about your business in a news outlet, and it stays published. The people who look you up find a news story about your business, and you can put "As Seen On" on your website.

Is a media placement the same as a press release?

No. A feature is a story about your company and why your company is better than the competition. A press release is how you announce something new. AnotherZero does both for the same $97: a custom feature in the outlet you choose from over 60, or a press release written for you, with options to run on AP, NewsBreak or StreetInsider. Here's the press release vs press feature difference, side by side.

How do I get my business featured in Forbes?

Start with features in other outlets. Forbes doesn't look to feature people unless they've been featured in other outlets first. AnotherZero itself was featured in Forbes, for free. Our guide on how to get featured in Forbes walks you through it.

Can I use "As Seen On" logos after my placement runs?

Yes. The $97 includes "As Seen On" usage rights, a custom banner and a social media kit, and the As Seen On badge comes ready to add to your website. Show the outlet's logo on your website and socials, and use the logos forever. Here's how to use an As Seen On badge.

Why is AnotherZero only $97?

We publish over 1,000 articles a month, which means direct relationships with editorial teams and rates individual businesses could never access.

Is AnotherZero legit?

Yes. Founded in 2020 by Nic Abelian, AnotherZero has featured 15,318+ businesses, is rated 5 stars on Trustpilot, is ranked #123 on the 2026 Inc. 5000 and was featured in Forbes, for free. Read what clients say in their own words on the AnotherZero reviews page.

Get your guaranteed media placement for $97

At this point, you have two choices. You can do nothing, and what will you get? Nothing. Or you can pick your outlet and have a story about why your business is better live within 7 days of your approval, or your money back, for a one-time $97.

So click the button below and you'll be taken to a secure order form. After you check out, you can fill out the 2-minute form right away, even if it's 2 a.m., and your first draft arrives within 24–48 hours.

Get Featured For Only $97

*100% Money Back Guarantee

Sources

  • BuzzStream, digital PR costs survey (updated June 12, 2026): agency retainer and per-link averages
  • Placement marketplace and publisher-access membership prices: the sellers' own pricing pages, checked October 2026
  • AnotherZero on the 2026 Inc. 5000: https://www.inc.com/profile/another-zero